Laservision was commissioned by Al-Futtaim Group Real Estate(AFGRE) to design, create, install and maintain a 360-degree light show spectacular that would establish a new benchmark for tourist attractions around the globe. IMAGINE is the result of years’ of research, planning and design, and spans over 20 acres across Festival Bay and Dubai Festival City Mall. The spectacular runs 365 days-a-year, day and night, playing a variety of performances including dancing fountain shows, architectural states, day time activations and customised immersive visual creations to entertain audiences of all ages.
Skilfully combining the latest laser, light and sound technologies available, IMAGINE is one of Dubai’s most spectacular entertainment attractions providing stunning moments for festival city photography of the light, water and fire show. 360-degree fountains, powerful lasers, record-breaking water-screen projections, colourful LED lighting, and a towering video mapping projection on the InterContinental Hotel combine to produce one of the most technologically advanced shows in the world earning two Guinness World Records in the process.
A Child’s Dream is the second production added to the IMAGINE attraction and is an adventurous journey through the vibrant imagination of a young child. With aeroplanes, magical whales, a mystical tree-house and giant dancing robots, IMAGINE is set to a mix of fun-filled movements of modern pop, rock, and electronic music.
Using the full capabilities of Laservision’s Guinness World Record setting projection mapping, A Child’s Dream paints a bright and vivid story on the towering Intercontinental Hotel and features performances by World Hip-Hop Champions; Identity Dance Company, and the talents of internationally acclaimed choreographer Caetlyn Watson.
Laservision’s award-winning creative team combined water, light, sound and fire around an all new immersive stage set within Festival Bay and extending onto the InterContinental Hotel. These world record setting projections allowed the creative team to produce beautiful and vibrant imagery at an enormous scale. World-class projection-mapping takes central focus on the entire south-side façade of the InterContinental Hotel producing an ultra-high-definition(UHD) projection surface, 450% larger than the world’s largest IMAX screen. The enormous projection-mapped Intercontinental Hotel is the “World’s Largest Permanent Projection Mapping.”
In addition to the world’s largest permanent projection-mapped surface, Laservision created a world record setting water screen projection within Festival Bay, earning the Guinness World Record for “Largest Water Screen Projection.” Laservision’s creative team took full advantage of the immense space and provided an immersive “in the round” experience for Dubai Festival City visitors. Because of this approach, audiences can enjoy unique experiences as each location around the bay provides a new perspective into the beautiful story of A Child’s Dream.
Learn more about our Creative process here.
To maintain and operate the show, Laservision’s Dubai office provides a dedicated team of specialist engineers and technicians in the mechanical, electronic, entertainment technology, pyrotechnic and control system disciplines. This team carries out an extensive and specialised preventive maintenance schedule combined with a dedicated operations team 24/7, 365-days-a-year.
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