LASERVISION are masters of customer experience and transformation. We create world-class entertainment installations which have become universally sought after.
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Congratulations. You’ve taken the first step to maintaining RELEVANCE and building a deeper connection with your customers!
Dubai Tourism and Commerce Marketing (DTCM) statistics are showing record visitation to the emirate. And the growth is expected to continue at a steady rate, with the emirate on track to achieve its target of 20 million visitors by 2020. HOWEVER . . . as this distinctive global tourism destination goes from strength to strength, malls are set to lose ground as e-commerce sectors grow and competition increases, leading to market saturation. Wondering how to differentiate and compete? Please, read on.
Meaningful entertainment experiences that drive ROI are becoming essential for destination and tourism bodies who want to leave a lasting impression with audiences. The retail industry isn’t going through an evolution. It’s going through a REVOLUTION. Consumers want the full-service experience. Give them shopping, fine dining, casual dining, personalisation and whatever you do . . . ENTERTAIN THEM! The rise of digital and social media has driven a monumental change in the retail landscape. Give them an experience that is worthy of sharing with their social network.
LASERVISION are masters of customer experience and transformation. We create Mega Media installations which have become universally sought after. These installations combine amazing creative content with cutting-edge technologies, creating immersive experiences for audiences around the world. With highly efficient operational costs as well as being upgradeable, reprogrammable, and creatively adaptable for diverse environments, these attractions typically return more on investment than one-off events and festivals. They generate revenue on a long-term basis with the reprogrammable aspect encouraging revisitation from tourists and locals.
Importantly, we know that transactions are essential to retailers and therefore to malls. What LASERVISION does, is extend dwell time and increase visitation. More time = more transactions.
—Steven Cleaver, Director Shopping Malls, Al-Futtaim Group Real Estate
—Hong Kong Tourism Board
The Attraction Development process developed by LASERVISION over the past 35 years has been used to establish the framework for the development of world-class attractions including The Guinness World Record Setting A Symphony of Lights Sound and Light show in Hong Kong, and the recent 2 x Guinness World Record IMAGINE attraction in Dubai.
Our process is a tried and tested methodology designed to provide valued clients with professional advice to make informed decisions and project foundations to be established; leading to increased ROI, efficient project management, and creative collaboration with our clients.